Laura Rolle is co-founder & Head of Research at Blue Eggs, the first international company to design innovation strategies through the decoding and application of Deep Trend®*. Researcher, university professor, trainer and speaker, she is considered one of the leading international experts in sociosemiotics applied to marketing, communication, transportation design and innovation. For over 25 years she has combined academic teaching with consultancy to Companies, Institutions and Territories.
* Deep Trend® * are the result of Blue Eggs' advanced sociosemiotic analysis system
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Increasing the attractiveness of work in mobility: the new challenges and new opportunities indicated by Deep Trend®
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